International Journal of Sustainable Competitiveness on Tourism

Strategy for Sustainable Smart Tourism Village Development in Ponggok Village, Klaten, Central Java

Tri Kuntoro Priyambodo — 2022-12-27

The development of ever-more-advanced technologies has led to intense competition in the tourism industry. The application of the Smart Tourism Village model is relatively new and has not been adequately realized in comparison to the already adopted Smart City concept. Ponggok Village is one of the communities that utilizes the Smart Tourism Village model by employing technology to establish the community as a tourist destination. The development of a tourist village using the Smart Tourism Village model is a solution for the development of a village; with the application of this model, quality tourism activities can be created, which can have a positive effect on community welfare and competitiveness, as well as lead to the sustainability principle in tourism development. The purpose of this study is to examine the strategy for establishing a smart tourism village and its role in achieving a sustainable tourism village in Ponggok Village, Klaten, Central Java. This study is a qualitative descriptive investigation employing SWOT analysis. Observations on the field, interviews with pertinent sources, and documentation on the subject of study were used to conduct the research. Through this research, it is anticipated that studies will be produced in the form of village development with a smart tourism village model that leads to sustainable tourism villages, as well as the advantages and disadvantages of its application, so that recommendations can be made to relevant stakeholders.

Homestay Innovation Capability in a Property Business Perspective

Katharina Priyatiningsih — 2022-12-27

The rapid development of entrepreneurship-based tourism has encouraged households in tourist areas to try to take advantage of opportunities to do business through residential property to become homestays. Homestays are offered for tourists who want to spend the night naturally, enjoy daily life with the local culture of the destination visited with all the facilities which of course can meet the needs of traveling. Residential home owners try to become property entrepreneurs by understanding the management of the property business through innovation capabilities that transform residential homes into homestays. The needs of tourists in choosing homestay accommodation are different from hotels or villas or bungalows, preferring to enjoy a homely atmosphere by getting memories and local experiences in tourist destination areas. Residential homeowners will seek information regarding home repairs and the physical availability of residential homes, arrange schedules, and need to study property management in collaboration with residential developers. So this study aims to determine the innovation ability of homestay property developers who are considered influential in increasing business through the dimensions of technology development, operational capabilities, managerial routines and property transactions. This descriptive research with quantitative and qualitative approaches uses triangulation data collection techniques and is statistically analyzed using Partial Least Square. It is important for homestay business owners to find building developers who can repair or rearrange buildings who have the ability to innovate in the property business. The results of measurements from residential home owners and property developers in tourist destinations show that the dimensions of strong property innovation capabilities are innovation capabilities in management and routine operations, while the dimensions of innovation capabilities that still have weaknesses are innovation capabilities in technology development and transactions.

Keywords: Innovation capability; homestays ; Property Business.

THE IMPLEMENTATION OF EDUCATIONAL TOURISM DEVELOPMENT BY DINAS KEPEMUDAAN OLAHRAGA PARIWISATA DAN KEBUDAYAAN KABUPATEN PURWAKARTA

Melenia Marpaung — 2022-12-28

Purwakarta Regency tries to build tourism through educational tours that can be obtained from several museums. In the development of educational tourism in Purwakarta, it’s inseparable from the participation and involvement of the government as well as program plans in it. In looking at the things that have been done for the development of educational tourism, the implementation of existing programs and policies is needed. George C Edwards suggested that implementation can be seen from four things that are communication, resources, disposition and bureaucratic structure. This study focuses on these four things which aim to determine the implementation of the development of educational tourism in Purwakarta in terms of program alignment with the activities that have been made to its implementation. This research uses descriptive qualitative methods with data collection techniques in the form of documentation, observation and interviews. Data analysis with data reduction, data presentation, and drawing conclusions. The participants are employees in Dinas Kepemudaan Olahraga Pariwisata dan Kebudayaan Kabupaten Purwakarta as well as managers in each of its museums. The location of this study was at the Dinas Kepemudaan Olahraga Pariwisata dan Kebudayaan Kabupaten Purwakarta, taking additional data obtained from museums in Purwakarta, Diorama Nusantara, Diorama Purwakarta, Bale Indung Rahayu and Galeri Wayang. From the results of the research, it was found that communication was not optimal and there was no official cooperation between stakeholders, human resources were not facilitated with additional knowledge or training, the disposition had gone well enough, seeing in terms of bureaucratic structure there were no special policies governing educational tourism and the absence of SOPs or standard operational procedures which ultimately made it not run optimally development of educational tourism in Purwakarta. So it can be said that the development of educational tourism in Purwakarta has not gone according to what was expected.

Opportunities and Challenges of Tourism Micro-Business ‘Dried Fish’ in Barru Regency: Push and Pull Factors Perspective

Ilham Junaid — 2022-12-28

Tourism is only seen in macro businesses, whereas micro-businesses tend not to attract tourism stakeholders' attention. There are limited studies on the opportunities and challenges of tourism micro-business, especially those related to managing dried or salted fish. This study aims to 1) identify opportunities and challenges in managing the micro-business of dried fish; 2) analyse the sustainability factors of the micro-business of dried fish in the context of tourism; 3) propose a tourism micro-business management strategy. This study employs a qualitative approach by conducting field visits at dried fish sales locations in Barru regency in August and September 2022. The study reveals that the micro-business opportunity of dried fish could be an education-based tourism product. Educational tourism provides opportunities for tourists to learn about fishery products, the management of dried fish products, and sales to consumption by tourists. The challenges of micro-business are; managing and selling dried fish with the principles of hygiene and sanitation, decreasing sales, fish product packaging, understanding customer service; providing information on dried fish products; and product innovation. The decreasing number of dried fish sales can affect the sustainability of the dried fish micro business. Therefore, the stakeholders' role can help sustain the dried fish micro-business. This study proposes approaches for tourism micro-business management on the perspective of push and pull factors. Academics use the concept of push and pull factors in assessing tourist motivation. However, push and pull factors are also helpful in analysing micro-business management in the tourism sector.

YOGYAKARTA CITY AS A SMART DESTINATION TOURIST

Giovanni Alvin — 2022-12-28

The application of smart cities has become a trend in regional planning in Indonesia. The current condition of urban development planning is more focused on environmental and social aspects of sustainability of the problems of today which are directly related to problems urban. Such as the decline in the quality of public services, the reduced availability of land settlements, road congestion, difficulty finding parking spaces, increased consumption of energy, waste pollution, increased crime rates, and other social problems. Thus, to be able to solve these problems, planning is needed One of the smarter developments is through smart cities. One of the development sectors which has become a priority for the last 5 years is the tourism sector. Where in the field tourism is known as the Smart Tourism concept. In Indonesia Smart City Index Year 2018, the city of Yogyakarta is ranked third in the medium city category. So that this research in the end will answer the readiness of the City of Yogyakarta as a Smart Tourism Destination. This research is based on three variables, namely, smart service, smart marketing, and smart service management. In this study, the researcher used a qualitative descriptive analysis. Study This study was conducted on July 30, 2019, to August 10, 2019. Participants in the study It is divided into two, namely enterprise and government. Enterprise participants include Museum Fort Vredeburg, Smart Park, Aisya Tour, Zaza Tour, Cabin Hotel, Paku Mas Hotel, Hamzah Batik, Beringharjo Market, and for the government, namely the Yogyakarta City Tourism Office. Results from this study show that enterprises and governments are still not ready to become smart tourism destinations. The results of this study are expected to be an input for the enterprise and the government in the city of Yogyakarta to be able to implement smart tourism in the future

THE ECONOMIC IMPACT OF THE DEVELOPMENT OF THE TANGKAHAN ECOTOURISM IN NAMO SIALANG VILLAGE, LANGKAT REGENCY

Gabriele Louise — 2022-12-28

Ecotourism is one of the sustainable alternative tourism developed in Indonesia, one of which is the Tangkahan Ecotourism destination. Namo Sialang Village is one of the villages directly connected to Tangkahan Ecotourism. This ecotourism destination has a history of illegal logging to the thoughts and behavior of the surrounding community for sustainable changes in Tangkahan's nature. The development of Tangkahan Ecotourism certainly has an impact on the people of Namo Sialang Village. According to UNWTO, one aspect of impact is socioeconomic sustainability. This study uses sustainable socioeconomic indicators issued by the Global Sustainable Tourism Council (GSTC) Criteria assessment agency on the consideration of the character of Namo Sialang Village as an area around the Tangkahan Ecotourism conservation area. Indicators of socioeconomic sustainability are used to see the benefits of the local economy and the natural environment. The subjects of this research are the people of Namo Sialang Village, to be precise in Kwala Gemoh and Kwala Buluh Hamlets. The purpose of this study was to determine the impact of the development of Tangkahan Ecotourism on the economy of the people of Namo Sialang Village. The research method used is a quantitative approach with quantitative analysis tools using a statistical package for the social science (SPSS) tools. The results of this study indicate the impact of tourism development in Tangkahan which has been carried out following the principles of ecotourism development. Where the percentage of positive responses from the community, which is 70%, feels the benefits of the local economy, is involved in community participation, and receives support from the development of Tangkahan Ecotourism

THE PARTNERSHIP OF GOVERNMENT AND CREATIVE INDUSTRY IN DEVELOPING CREATIVE TOURISM IN KAMPUNG BATIK KAUMAN, SURAKARTA

Aulia Restu — 2022-12-28

The development of creative tourism that relies on the creative industry in Kampung Batik Kauman requires cooperation and partnership with tourism stakeholders so that the planning and implementation go according to the goals of sustainable tourism. This study aims to identify the actual conditions of creative tourism and identify the form of partnership that exists between the government and the creative industry in Kampung Batik Kauman. The method used in this study is a descriptive method with a qualitative approach. The participants of this study were the government of Surakarta City and the creative industry involved in creative tourism activities and involved in cooperation or partnerships in Kampung Batik Kauman. The results of this study indicate that creative tourism in Kampung Batik Kauman meets the criteria for developing creative tourism. The form of partnership that exists between the government and the creative industry in developing creative tourism is a complementary partnership, where the benefits have been felt by the government and the creative industry but are still limited.